85 bite-size courses for founders and their teams

Digital Business Academy, Aspiring, Early Stage

Ed Willis, March 14, 2019

If you’re starting a business or growing an existing one, you’ve probably got a million things to do. So to save you time, we’ve made a handy list of every one of our 85 free online courses on The Digital Business Academy.

Described as as “a mini MBA for startups” by Sarah Wood, Chair of Unruly, the academy has 85 bite-size courses for startup founders and their teams.

The courses are all delivered by experts and available anywhere, anytime. Even better, we give points for every course you finish. You can use these to claim benefits like exclusive discounts, mentoring sessions and more.

85 bite-size courses

Whether you want to hone your marketing skills or get your head round your finances, we bet you’ll find something for you.

So have a look through the index and give one of our courses a try!

Ideas and Products

These courses help you create beautiful, engaging products and find out if that ‘good idea’ could be a great business.

Speak the language of entrepreneurs:

Do you have the ‘right stuff’ to be an entrepreneur?

How entrepreneurs think up ideas

How entrepreneurs test and refine their ideas

How entrepreneurs talk to their customers

How entrepreneurs move from ideas to action

How entrepreneurs assess the competition

Manage a digital product:

Building a product vision

Making a basic product to test

Testing your product with real customers

Improving your product

Marketing and Sales

Check out these courses for ideas on how to set up marketing campaigns, grow a community of loyal fans, and build strong and lasting connections with customers.

Operations and Finance

Avoid the common mistakes founders make in launching a business. These courses guide you through startup finance, how to measure your performance and raise investment.

Launch a digital business

Avoiding common mistakes in building your team

Developing a compelling story about your idea

Avoiding running out of cash

Finding your early customers

Choosing the right legal structure for your business

Understand startup finance

Calculating cost, price and profit

Creating financial statements: Profit, loss and cash flow

Thinking through equity and financial advice

Managing your day to day finances

Raising your first investment funds

Choosing between grant, debt and equity funding

Measure startup performance

Knowing what to measure

Making sense of data through cohorts

Converting customers using the funnel

Capturing data for analytics

Raise investment

Do you need investment?

How to prepare for your first investment

What to include in your pitch deck

How to manage relationships with investors

How to prepare for Series A

Scale your operations

Taking your brand to scale

Scaling your business to a new country

Partnering with large corporates

Scaling the finance function

Raising Series B

People

Get the most from your most important asset: your people.You’ll learn what qualities to look for in your early hires, how to set up your board and how to scale up your talent strategy as you grow.

Build an effective team

Who needs to be in the team

How to set up your Board

How to select your advisors and mentors

How to create a company culture

How to use company culture to retain talent

Scale up your talent strategy

Building your employer brand

Building a talent pipeline for rapid scaling

Building a sustainable executive team

Getting your team ready to scale

Maintaining company culture as you scale

Managing your board

Brand and Communications

Whether you are designing a lasting brand or using social to manage your image, skills in brand and communications help you and your business tell your story.