From email to social media, customers have far more ways to contact businesses than they’ve ever had before. Keeping track of messages across multiple channels, sometimes from the same person, can be hard for businesses to do.

Manchester-based Gnatta allows all members of a team to access all online communication from customers in one place. It automatically sorts the messages by urgency in real-time, to help fight fires before they get out of control.

Gnatta has got off to a cracking start. Asos, Yodel and Mothercare are all customers, and the business is profitable, with no debt or external investment. Oh, and they also dazzled in our Northern Stars 2015 pitching competition and went on to become one of the 10 winners.

But what does the future hold for this former university project? Watch founder Jack Barmby’s story and find out.

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